Blog
Practical insights on video production, animation, and creative strategy from the Motion By Design team. Helping Australian businesses tell better stories.
Accessible Video Content: A Practical Checklist for Reaching Every Audience
Video accessibility isn't a compliance chore. Use this practical checklist to make accessible video content that reaches every Australian audience.
Internal Communications Strategy: Why Video and Visuals Should Lead Yours
Studies indicate 86% of workplace failures come down to poor communication. Here's how a visual-first internal communications strategy fixes that.
Should You Hire a Video Production Company or Do It Yourself?
An Honest Guide from People Who’d Rather You Get It Right Not every piece of video content needs a professional production company. There — we said it. …
Health Literacy in Australia: Why Visual Communication Reaches People Words Can't
Nearly half of Australian adults struggle with written health info. See why text fails and how visual, accessible communication reaches every patient.
What's the Difference Between 2D and 3D Animation?
A Practical Guide for Non-Animators 2D Animation Movement in a two-dimensional space — flat illustrations that move. Includes motion graphics, character anima…
Corporate Video Examples: 3 Projects and What Shaped Them
Real corporate video examples from our own work, from a CEO address to global product content, and what shaped each one.
Explainer Video Examples: 4 Projects, and What Made Them Work
Real explainer video examples from our own work, the problem each one solved, and the decisions that made them land.
Motion Graphics Examples: 4 Projects and Why They Worked
Real motion graphics examples from our own work, what each project had to achieve, and why animation beat filming in each case.
How Much Does a TV Commercial Cost in Australia?
A 30 second TV commercial in Australia costs $25,000 to $80,000 to produce, before media. What is in that number, what is not, and where the money goes.
How Much Does a Corporate Video Cost in Australia?
Corporate video in Australia runs from about $3,000 to $80,000 depending on crew, shoot days and post. Real ranges and what changes the price.
How Much Does an Explainer Video Cost in Australia?
Animated explainer videos in Australia start around $7,000. Here is what drives the price, what is included, and when a weekly model beats paying per project.
How Long Does It Take to Produce a Corporate Video?
Realistic Timelines for Every Type of Corporate Video Simple Talking-Head Video Pre-production: 3-5 business days. Production: half day to one day. Post-product…
