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About us
Adelaide-based, world-curious.
Content as a Service
An entire creative team for the price of one.
Unlimited content, social & design on a flat monthly fee. One team, one price, zero drama.
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01 /Industries we know
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SA Health · SA Police · SA Power Networks · Northern Health · ResMed · MindSpot · Maptek · FSL · AOL · Symons Clark · Ilim College · Discovery Parks · Subnet · RCN · CITB · + many more

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+61 401 801 662
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hello@motionbydesign.com.au
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53A Barwell Ave, Marleston SA 5033

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Explainer Videos

Product Explainers

Process Videos

Training & Safety

SaaS & Tech

Non-Profit

Some ideas are too important to get lost in jargon. At Motion By Design, we create animated explainer videos that turn complex products, processes and services into stories people actually want to watch — and remember.

We’ve worked with organisations across Australia, from healthcare providers and government agencies to technology companies and training and safety teams. Whatever your industry, if there’s something your audience needs to understand, we can help you say it clearly.

Need your own team of creatives?

Why Explainer Videos Work

Explainer videos work because they meet people where they are — short, focused, and built around one clear idea. We’ve produced them for organisations right across Australia: brands launching new products, government teams communicating complex policy, tech companies onboarding new users, and safety-focused industries delivering compliance training that actually sticks. Every project starts with a conversation about what you need people to understand — and ends with something they won’t forget.

Product Explainers

Your product solves a real problem — but if people can't quickly see how, you'll lose them. Product explainers show the value in action: what it does, how it works, and why it matters. Clear, concise, and built to convert.

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Government & Defence

Complex policy, technical programs, and public-facing communication all demand clarity under pressure. We partner with government and defence organisations to produce explainer videos that earn trust, meet accessibility standards, and communicate clearly with diverse audiences.

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Health & Medical

In healthcare, clear communication can genuinely change outcomes. We create explainer videos for health providers, medical device companies, and patient education programs — translating clinical language into something patients, carers, and the broader community can understand and act on.

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Change Management

Change is hard to sell. People resist what they don't understand — and support what feels human. We create explainer videos that help organisations communicate change clearly: why it's happening, what it means, and what's in it for the people living through it.

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App & Digital Products

New apps and platforms live or die on adoption. We create explainer videos for technology products that show the value fast — turning "I don't get it" into "I need this". From feature walkthroughs to full product launches, we help digital products find their audience.

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Government & Public Sector

Public sector communication needs to reach everyone — across different literacy levels, languages, and levels of trust. We work with government and public sector teams to create explainer videos that are clear, accessible, and genuinely useful for the communities they serve.

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Ready to simplify your message?

We’d love to hear what you’re working on. Get in touch and let’s work out how to say it clearly — for your audience, in your voice, with animation that actually feels like yours.

Want to see what works? Browse explainer video examples, or read what explainer videos cost in Australia. When you are ready, tell us about your project.

Frequently asked questions

Most explainer videos take between 4 and 8 weeks from kick-off to final delivery. This includes scripting, storyboarding, animation, voiceover, sound design, and revisions. Timelines can be adjusted for urgent projects — just let us know your deadline and we’ll advise on what’s achievable.

The cost of an explainer video depends on its length, style, complexity, and how much of the process we handle. A short animated explainer typically starts from a few thousand dollars, with more detailed or character-driven productions requiring a higher investment. We provide a detailed quote after an initial consultation so you know exactly what’s involved before committing.

We handle the script as part of our process. Our team will work with you to understand your product, audience, and key messages, then craft a script that communicates your value clearly and concisely. You’ll have the opportunity to review and provide feedback before we proceed to animation.

The sweet spot for most explainer videos is 60 to 90 seconds. This is long enough to clearly explain your value proposition and short enough to hold attention. For more complex topics — such as technical processes or multi-step services — 2 to 3 minutes can work well. We’ll advise on the right length based on your content and where the video will be used.

We deliver your final video in the formats best suited for your intended use — typically MP4 for web and social, with options for broadcast-quality exports if needed. We can also provide versions optimised for specific platforms such as LinkedIn, YouTube, or your website. Source files are available on request.

Get in touch with Australia’s trusted visual content agency

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