SA Health – Government & Health

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Social

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Making health innovation human: Bridging the gap between policy and patients

When SA Health prepared to roll out a statewide patient-first program, the Commission on Excellence and Innovation in Health (CEIH) required a strategic creative partner to lead the communication effort. We developed clear, animated content to explain Patient-Reported Outcome Measures (PROMs) and Patient-Reported Experience Measures (PREMs), two powerful tools for improving care. Our work ensured the message reached patients, families, and clinicians across South Australia, earning a Special Mention for innovation in public health.

Award-Winning status with a Special Mention for Supplier Innovation at the 2021 SA Health Supplier Awards.

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Custom Explainer Videos produced for distinct audiences, providing tailored messaging for both patients and clinicians.

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Week delivery from the initial brief to final delivery, including scriptwriting, custom illustration, and full animation.

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Enabling better decisions together

“Motion by Design developed an exceptional communications strategy in collaboration with the Commission on Excellence and Innovation in Health, enabling patients and clinicians to make better decisions together.”

Jarrard O’Brien

Executive Director of Human-Centred Design

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Outcomes

Driving Healthcare adoption through clear visual storytelling

This partnership helped SA Health translate high-level clinical policy into a meaningful community conversation. By aligning creative strategy with healthcare goals, we explained complex programs in a way that made sense to a large, diverse audience and built trust across both patient and clinician communities. The campaign successfully increased program adoption by providing clear instructions for healthcare providers and delivering a scalable asset library that supports long-term cultural change within the public health sector.

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SA Health – Government & Health

Making health innovation human: Bridging the gap between policy and patients

Need your own team of creatives?

Enabling better decisions together

“Motion by Design developed an exceptional communications strategy in collaboration with the Commission on Excellence and Innovation in Health, enabling patients and clinicians to make better decisions together.”

Need your own team of creatives?

Driving Healthcare adoption through clear visual storytelling

Get in touch with Australia’s trusted video production agency